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Product Manager

Acxiom

This Product Manager role focuses on data products within the MarTech space. You will manage a portfolio of partner-led datasets, overseeing their technical integration, packaging, and lifecycle management across the company ecosystem.

What you’d own

  • Portfolio of existing partner-led data products
  • Integration of new partner datasets into the ecosystem
  • Productization strategy for raw data (packaging and use cases)
  • Technical requirements and marketing collateral creation

Who it’s for

A fit if you…

  • ✓Experience in data aggregation, modeling, or audience segmentation
  • ✓Ability to translate complex technical data into clear product requirements
  • ✓Background in AdTech or MarTech environments
  • ✓Strong skills in cross-functional coordination across Engineering and Privacy teams

Not for you if…

  • ✗You prefer building consumer-facing UI/UX over backend data infrastructure
  • ✗You prefer a role with minimal internal stakeholder management or documentation requirements
  • ✗You are looking for a role outside of the MarTech/AdTech domain

Reading between the lines

  • The emphasis on 'technical implementation' and 'privacy standards' suggests a heavy focus on compliance and data governance.
  • Managing 'unfamiliar datasets' implies a need for high autonomy and rapid learning of complex, non-standardized information.

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Full job description

As a Product Manager for Acxiom’s data products, you will help manage and grow products built around data from Acxiom and our external data partners. A major part of this role will be understanding partner datasets and determining how they can be effectively incorporated into Acxiom products. You will work with internal teams and data partners on the technical implementation and productization of the data, from initial discovery through launch and ongoing improvements.

You will own several existing partner-led data products while also helping onboard new data sources. This means learning unfamiliar datasets quickly, identifying what is valuable, defining how the data should be packaged and used, and coordinating the work required to make it available across the Acxiom ecosystem while meeting technical, privacy, and product standards. This is an individual contributor role that works closely with Data Acquisition, Engineering, Privacy, Sales, Finance, Marketing, and other product teams.

Key Responsibilities Manage a portfolio of partner-led data products, including product updates, issues, documentation, and ongoing improvements Understand new partner datasets, including their structure, coverage, methodology, strengths, limitations, and potential use cases. Define how new data should be productized, including what should be included, how it should be packaged, and how customers or internal teams will use it. Translate business and product needs into clear requirements and coordinate implementation across Engineering, Privacy, Data Acquisition, and other teams.

Manage product launches, customer feedback, and ongoing enhancement, including post-launch assessment and roadmap adjustments. Create & communicate internal and external facing marketing communications & product collateral What You Will Have: Bachelor's degree 2+ years of experience in product management or product development. Practical knowledge of data aggregation, modeling and audience segmentation. Strong verbal, written, and presentation skills.

Strong organizational and problem-solving skills. The position is not eligible for any sort of sponsorship What Will Set You Apart: Advanced degree or equivalent work experience. Advanced, proven knowledge of Acxiom products. Practical experience in AdTech/MarTech realms Primary Location City/State: Homebased - Conway, Arkansas Additional Locations (if applicable): Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here . Attention Colorado, California, Connecticut, Massachusetts, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, Virginia, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact compensation@acxiom.com .

About Acxiom

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Acxiom is a data and identity company that helps large brands unify customer data, resolve identity across channels, and use it for marketing and AI-driven engagement. Its clients include Chase, Citi, Southwest Airlines, Unilever and L'Oreal. Acxiom has been part of Interpublic Group since 2018 and now sits inside Omnicom, where its identity product anchors Omnicom's data strategy. For a PM, that means building enterprise data products with real scale and a client base of big advertisers, and the careers page stresses inclusion, collaboration and paid parental leave.

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