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Senior Product Manager, Shopify (Drift)

Scentbird

This Senior Product Manager role focuses on the ecommerce and subscription experience for a car and home care brand built on Shopify Plus, requiring deep technical knowledge of the platform's architecture.

What you’d own

  • Drift’s subscription and ecommerce product roadmap
  • High-velocity experimentation program and test design
  • Cross-functional leadership across Engineering, Design, and Analytics
  • External partner and platform vendor relationships

Who it’s for

A fit if you…

  • ✓You have 7+ years of experience in subscription or recurring revenue models.
  • ✓You have deep, hands-on Shopify Plus expertise including GraphQL API and theme architecture.
  • ✓You possess strong statistical literacy and experience running high-velocity experimentation.
  • ✓You can translate complex data into commercial outcomes like AOV and LTV.

Not for you if…

  • ✗You prefer a generalist role without specific requirements for Shopify Plus technical depth.
  • ✗You prefer a slow, deliberate release cycle over high-velocity experimentation.
  • ✗You prefer to focus only on UX/UI without responsibility for COGS and margin impact.

Reading between the lines

  • The requirement for 'opportunity cost scoring' and 'trade-offs' suggests a high-pressure environment where you must justify every feature against business goals.
  • The mention of 'AI-Augmented Product Management' implies the team is actively integrating AI tools into their daily workflows.

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Benefits

BonusRetirement MatchHealthDentalVisionPTO
Full job description

{"company": " What You'll Love About Us Competitive base compensation Bonus program Remote first Paid Time Off 401k with Company Match Medical, Dental, Vision, and Commuter Benefits Flexible Spending Accounts, as well as Dependent Care Flexible Spending Accounts Complimentary Scentbird Membership A fun, creative and energetic work environment We are hiring in the following states for this role: Arizona, California, Florida, Georgia, Illinois, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Texas, Utah, Virginia, Washington ", "role": " Senior Product Manager, Shopify We\u2019re seeking a Senior Product Manager to own the product strategy and roadmap for Drift in partnership with other key business units.

Drift is a fast growing car and home care subscription company built on top of the Shopify platform.\u00a0 You will lead the product side of a cross-functional team spanning Engineering, Design, Analytics, Retention, Operations, and CX. You will be integral to determining when and how to launch new features based on opportunity cost scoring and business impact. What You\u2019ll Be Responsible For: Product Strategy & Ownership Help define and own the twelve-month product vision, strategy, and roadmap for Drift\u2019s subscription and ecommerce experience, including the key customer problems to solve, the hypotheses to test, and the sequencing that delivers impact.

Own the commercial outcomes of that roadmap across Drift conversion, AOV, subscriber acquisition, and subscriber LTV, with explicit targets and a clear stance on the trade-offs between them. Set goals, measurement plans, requirements, and acceptance criteria for that roadmap, from discovery through launch and iteration. Own product-side UX decisions in close partnership with Design, including entry points, flow design, and in-product messaging. Experimentation & Analytics Run a high-velocity experimentation program rather than a series of one-off tests: own test design, define guardrails, protect statistical integrity, and drive decisions from results.

Lead customer discovery, qualitative and quantitative, including interviews, usability testing, surveys, and behavioral analysis, and convert findings into prioritized work. Turn insight into shipped work, and be equally rigorous about retiring what did not work. Collaboration & Leadership Present strategy, performance, and trade-offs to executive stakeholders on a clear cadence, and be able to back up your priority with data. Align the Drift roadmap with brand launches, campaigns, promotional calendars, and retention programs across Marketing, Ecommerce, Retention, Operations, and CX.

Own relationships with external partners, agencies, and platform vendors, including holding them to their delivery commitments. Ensure the experience stays aligned with Drift\u2019s brand standards and elevated storytelling. What You\u2019ll Need to Have: 7+ years of product management experience in subscription, or recurring revenue businesses, with meaningful ownership of commercial outcomes.\u00a0 Deep, hands-on Shopify experience as a product owner or product manager, including Shopify Plus, with direct exposure to checkout customization, theme architecture, the Shopify Admin GraphQL API, as well as configuration strategies.

Demonstrated experience leading cross-functional teams and driving prioritization across engineering, design, and analytics with clear decision-making and accountability. Top-tier experimentation experience, statistical literacy, and comfort making trade-offs using both signal and judgment. Experimentation is a core strength at Drift, and we expect that rigor day to day. Hands-on experience turning data into product action, including defining metrics, interpreting funnel and cohort behavior, and holding a strong point of view on measurement, instrumentation, and attribution.

AI-Augmented Product Management: We don\u2019t just \u201cuse\u201d AI; it is increasingly integrated into our workflow.\u00a0 COGS & Margin Awareness: Understand how product interventions such as bundles, gifts-with-purchase, discounts, or skips impact the bottom line and Cost of Goods Sold. Strong business acumen to size opportunities, articulate risks and trade-offs, and prioritize for impact and learning. Nice to Have: Experience in beauty, fragrance, home fragrance, or luxury brands. Experience with physical-goods subscription businesses that carry logistics or inventory\u00a0 "}

About Scentbird

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Scentbird is a fragrance subscription service that ships 8mL vials of designer perfumes and colognes to consumers each month, with a quiz that recommends scents from a catalog of more than 1,100. Customers pay a monthly fee, can skip or cancel at any time, and can buy full bottles of scents they like. Founded in 2013, the company has been featured in outlets such as Vogue and GQ. For a PM, it is a direct-to-consumer subscription business where personalization, retention, and fulfillment logistics all matter.

E-commerce & RetailConsumer & Marketplace

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