Product Manager - Trading API
AlpacaThis Senior Product Manager role focuses on the fintech trading infrastructure space, specifically managing developer-facing APIs and a marketplace ecosystem for third-party partners.
What you’d own
- Alpaca Connect / Marketplace roadmap (onboarding, discovery, distribution)
- Trading API product strategy and build-vs-buy evaluations
- Growth metrics including acquisition, activation, and monetization
- Go-to-market execution for developer and partner engagement
Who it’s for
A fit if you…
- ✓You have 6+ years of experience in PM, Engineering, or Trading.
- ✓You possess a technical background with SQL proficiency and API experience.
- ✓You have a deep passion for trading markets and financial products.
- ✓You can balance technical feasibility with user experience and business goals.
Not for you if…
- ✗You prefer purely internal-facing tools over developer-facing platforms.
- ✗You prefer stable, well-defined roadmaps over roles requiring ad-hoc project ownership.
- ✗You lack the technical depth to engage with engineering and data teams on API infrastructure.
Reading between the lines
- The mention of 'ad hoc projects' suggests a need for high adaptability as business needs shift.
- Focus on 'growth metrics' and 'removing friction' implies a heavy emphasis on conversion optimization and experimentation.
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Benefits
Full job description
Who We Are: Alpaca is a US-headquartered, global leader in agent-first brokerage infrastructure for stocks, ETFs, options, crypto, fixed income, 24/5 trading, and more. Amongst our subsidiaries, Alpaca is a licensed financial services company, serving hundreds of financial institutions across 40 countries with our institutional-grade APIs. This includes broker-dealers, investment advisors, wealth managers, hedge funds, and crypto exchanges, totalling over 10 million brokerage accounts.
Our global team is a diverse group of experienced engineers, traders, and brokerage professionals who are working to achieve our mission of opening financial services to everyone on the planet. We're deeply committed to open-source contributions and fostering a vibrant community, continuously enhancing our award-winning, developer-friendly API and the robust infrastructure behind it. Alpaca is proudly backed by $400 million in funding from top-tier global investors including Portage Ventures, Spark Capital, Tribe Capital, Social Leverage, Horizons Ventures, Opera Tech Ventures, SBI Group, Derayah Financial, Unbound, Peak XV, Elefund, and Y Combinator.
Our Team Members: We're a dynamic team of 400+ globally distributed members who thrive working from our favorite places around the world, with teammates spanning the USA, Canada, Japan, Hungary, Nigeria, Brazil, the UK, and beyond! We're searching for passionate individuals eager to contribute to Alpaca's rapid growth. If you align with our core values—Stay Curious, Have Empathy, and Be Accountable—and are ready to make a significant impact, we encourage you to apply.
Your Role: Our Trading API product team at Alpaca is looking for a Senior Product Manager to drive growth across Alpaca’s direct channel — from core Trading API products to Alpaca Connect / Marketplace, our ecosystem for third-party apps and partners. In this role, you will define and ship product initiatives that deepen developer and trader engagement, expand the partner ecosystem, and grow trading volume and revenue, while closely collaborating with engineering, design, data, marketing, partnerships, operations, and other cross-functional teams across Alpaca.
Your Responsibilities: Shape the Alpaca Connect / Marketplace roadmap: self-service partner onboarding and approval, app discovery and distribution, OAuth / consent experiences, and platform utilities that help partners get found, adopted, and scaled Help drive Trading API product strategy by deeply understanding customer and partner needs and behaviors, analyzing ROI, assessing market competition, and evaluating build-vs-buy opportunities Define and own product requirements, partnering with engineering, design, operations, data, partnerships, and other cross-functional teams to deliver high-quality products on time Own product metrics by leveraging data analytics to measure success, identify opportunities, and drive continuous improvement Guide go-to-market strategy and execution, partnering with marketing, sales, partnerships, and operations to drive product adoption, activation, retention, and revenue growth Drive Trading API growth— acquisition, activation, retention, and monetization — by deep-diving the user funnel, removing friction, optimizing conversion, and running experiments that move trading volume and revenue Take ownership of ad hoc projects and initiatives as business needs evolve Who You Are (Must-Haves): Excited about what Alpaca is building Bachelor’s or Master’s degree in Computer Science, Mathematics, STEM, or a related field 6+ years of experience in Product Management, Engineering, Trading, or building a product of your own Deep passion for trading, markets, and financial products Strong analytical skills with proficiency in SQL Sharp business acumen, with the ability to balance user experience, stakeholder needs, technical feasibility, and resource constraints Strategic thinker who can zoom in on solving immediate problems while keeping long-term company goals in mind Highly self-driven, with exceptional communication skills to bridge technical and non-technical audiences Who You Might Be ( Nice-to-Haves): Experience building or scaling trading platforms, brokerage products, developer platforms, or integration marketplaces Hands-on experience with algorithmic trading Technical background with experience working with APIs or partner ecosystems Experience owning growth metrics How We Take Care of You: Competitive Salary Stock Options Health Benefits New Hire Home-Office Setup: One-time USD $500 Monthly Stipend: USD $150 per month via a Brex Card Alpaca is proud to be an equal opportunity workplace dedicated to pursuing and hiring a diverse workforce. Recruitment Privacy Policy
About Alpaca
See all roles →Alpaca is an API-first brokerage and trading infrastructure platform that lets developers build investment apps, automate trading strategies, and embed stock or crypto trading into their products. It provides brokerage services through a clean REST API alongside paper trading for testing, fractional shares, and real-time market data. The platform is used by fintech developers, algo traders, and startups building consumer investing products. Alpaca is Series B-funded and has positioned itself as the Stripe of brokerage — abstracting away the regulatory and infrastructure complexity of trading.
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