Staff, Product Manager – Data, Audiences, & Measurement [Ads]

Location: United States - Remote Location Type: remote Employment Type: full_time Department: Product What we’re building and why we’re building it. Fetch helps people live rewarded every day, with a vision to become the rewards destination for everyone. We turn everyday activities into meaningful rewards, whether it’s grocery shopping, grabbing a quick meal, or playing a favorite mobile game. To date, we’ve awarded more than $1 billion in Fetch Points to our users. Each day, more than 13 million receipts are submitted on Fetch, providing visibility into over $212 billion in gross merchandise value. This creates the largest retail-agnostic, SKU-level view of household spending, powering Fetch as an outcomes-based advertising platform that helps brands acquire and retain lifelong consumers. The Fetch app is available on the App Store and Google Play, with more than 6 million five-star reviews from a highly engaged and loyal user base. It’s not just our users who believe in Fetch: with investments from Softbank, ICONIQ, DST, Greycroft, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees. At Fetch, we value curiosity, adaptability, and the confidence to explore new tools, especially AI, to drive smarter, faster work. You don’t need to be an expert, but you should be ready to learn quickly and think critically. We welcome learners who move fast, challenge the status quo, and shape what’s next, with us. Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch. About the Role: We're looking for a Staff Product Manager to define how Fetch extends its data, audiences, and measurement capabilities beyond the Fetch app. This is a highly technical, externally-facing role within our Data & Measurement collective, sitting at the intersection of programmatic infrastructure, data monetization, and measurement strategy. Fetch has deterministic, SKU-level purchase data verified by a receipt, across every retailer, one of the most differentiated data assets in advertising. The strategy for how we leverage that off-platform is still being defined, and this role will own it. That means determining which DSPs, SSPs, and social platforms we make our audience segments available to, defining how we do data matching in a privacy-safe way, and working directly with external partners to build and maintain API-based integrations. It also means figuring out how we share our measurement data, how we deliver receipt-verified purchase signals to validate off-platform campaign performance, and what methodology we use to credibly measure incrementality and attribution. You'll work closely with GTM and commercial teams to shape how Fetch's data assets are packaged and sold, whether through data licensing, insights products, or embedded platform integrations, while maintaining the right guardrails to protect our long-term competitive position. This is a rare opportunity to define how one of the largest deterministic consumer purchase datasets in the market is activated, measured, and monetized across the broader advertising ecosystem, with real autonomy to shape partner strategy, measurement infrastructure, and the future of Fetch's off-platform business from the ground up. This is a full-time role that can be held from one of our US offices or remotely in the United States. What you’ll do Drive measurable business outcomes by launching integrations with leading DSPs, social platforms, and data partners that expand audience reach, increase adoption of Fetch measurement products, and contribute to 8-figure annual revenue growth tied to Fetch’s data monetization strategy. Define and execute Fetch's programmatic partner strategy including which DSPs, SSPs, and social platforms we work with, how audience segments are made available, and how integrations are structured and maintained. Own our identity partnership strategy to enable privacy-safe data matching and expand addressable audiences off-platform. Define the methodology and infrastructure for off-platform measurement; specifically how Fetch's receipt-verified purchase signals are used to validate campaign performance, measure incrementality, and attribute outcomes in external environments. Build and govern the frameworks for partner-facing data delivery, including what data we share, under what commercial terms, and how we protect Fetch's long-term data position. Own Fetch's sellable data strategy, determining how our data assets are packaged and monetized through clean rooms, data licensing, APIs, and insights products. Collaborate with GTM and Business Development to evaluate and prioritize partnerships across the measurement and commerce media ecosystem. Serve as Fetch's external voice on off-platform data and measurement — representing our capabilities with partners, advertisers, and industry stakeholders. What you bring 6+ years of product management experience, including 3+ years in ad tech with a strong track record building data or measurement products, ideally in the programmatic or retail media space. Deep technical fluency in the programmatic ecosystem including DSP and SSP integrations, clean rooms, and API-based data sharing infrastructure (ex: conversion APIs). Experience defining and measuring ad incrementality and attribution, including familiarity with the methodologies and partner landscape (e.g. lift studies, matched market tests, clean room-based attribution). Understanding of privacy-safe data collaboration including how data clean rooms work, how identity matching is governed, and how to structure data partnerships that protect user privacy and Fetch's commercial position. Proven ability to work directly with external partners: scoping integrations, navigating technical and commercial requirements, and managing relationships with DSPs, data platforms, and measurement vendors. Comfortable partnering with engineering on architecture, data models, and system design. Proven ability to set strategy, make trade-offs, and drive alignment across engineering, analytics, product, sales, and executive stakeholders. Comfort operating in ambiguity, especially given this is a greenfield role, and you should be energized by the opportunity to define the problem space rather than inherit a finished playbook. Compensation: At Fetch, we offer competitive compensation packages including base, equity, and benefits to the exceptional folks we hire. The base salary range for this position is [$181,913 - $214,015]. Discover our benefits and how our employees live rewarded at https://fetch.com/careers . At Fetch, we'll give you the tools to feel healthy, happy and secure through: Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth. 401k Match: Dollar-for-dollar match up to 4%. Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets. Continuing Education: Fetch provides ten thousand per year in education reimbursement. Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership. Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break. Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule. Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more! Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home. (applicable for most roles) Fetch is an equal opportunity employer that embraces diversity, inclusion, and respect for all individuals. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, age, national origin, marital status, veteran status, disability, or any other characteristic protected by applicable law. Our commitment to inclusivity ensures that everyone is treated with dignity and has the opportunity to succeed based on their talent, skills, and potential. Fetch also provides reasonable accommodations to qualified individuals with disabilities or those with sincerely held religious beliefs, as required by law. If you need assistance with the application process or require an accommodation, please contact us at accommodations@fetch.com.